Not just 1-hour bookings.
Sell 60-minute lessons to beginners. 3-hour country drives to intermediates. A full test-day package to learners taking their P's tomorrow. Each product has its own price, its own duration, its own rules. You decide the menu.
- Standard durations: 1hr, 1.5hr, 2hr, 3hr, 4hr, 5hr.
- Test packages: pre-test warm-up + vehicle + pickup/drop-off.
- Per-product pricing · bulk-pack discounts · any currency you set.
One-size-fits-all pricing is leaving money on the road.
Your learners' needs vary wildly. Your price shouldn't be one number.
No upsell lever
"Come back for another 1hr" is the only pitch. You can't offer the 3-hour country drive because your calendar tool only knows "1 hour slots".
Test-day chaos
Learner books a 1hr pre-test warm-up + needs your car + pickup + drop-off. You stitch it together manually. They pay you by bank transfer 3 days late.
No bulk deals
Parents want 10 lessons for their kid. You want to offer 10% off a bundle. You end up giving it verbally, and nobody tracks it.
Build a proper menu. Charge proper prices.
Turn on the products you sell
Start with standard 1hr. Add 1.5hr once you're ready. Add 3hr, 4hr, 5hr for longer drives. Enable the test-day package with a single click.
Set prices per product
Different price for each duration. Different price for test packages. Different price for weekends vs weekdays if you want. Total control.
Offer bundle deals
Sell 10-packs with a discount. Sell 5-lesson starter bundles for new learners. Parents love it. Cash flow loves it.
A proper catalog changes your business.
+$400/mo revenue
Instructors who enable test packages + 1.5hr lessons average an extra $400–$700/month in first 90 days.
Upsell path
Start them on 1hr. Move them to 1.5hr. Finish with a test pack. Every stage has a price.
Longer lessons = margin
A 3hr country drive yields 2.5× the revenue of three 1hr lessons and one pickup instead of three.
Parent-friendly
Bundles + test packs look like serious products. Parents pay up front. Referrals follow.
Instructors who priced their way up.
"Added 3-hour country drives last year. They're my highest-margin product and I do 2–3 a week. Didn't know how much I was leaving on the table."
"Test packages are my favourite product. Learners book weeks in advance. Parents love the all-in price. It's the best $295 I collect."
"Started with just 1hr. Added 1.5hr after a month. Then test packs. Each expansion added another $150–200/wk. Insane."
Every other part of the platform
Stop doing this the hard way.
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